Sustainable investing is a phrase to describe investment approaches that take more than traditional business metrics into consideration when making decisions.
Increasingly, people want to feel that their investments are in alignment with their values, for example, how corporations treat their workforce or the environment. But from an investment perspective, socially responsible investing (SRI) and "green" investments may be positioned for tremendous growth moving forward, as the world grapples with issues such as meeting energy needs and the need to develop industries that are sustainable from an economic and environmental perspective.
Sustainable investing is a complex, large, and growing field, and encompasses such areas as renewable energy, clean-tech, social and/or economic justice, etc. These areas would be appropriate as part of many people's overall investment strategy.
Please consider contacting me if you would like to discuss how SRI might fit into your portfolio.
Investing in the stock market involves gains and losses and may not be suitable for all investors. Investments with a socially responsible focus may limit the investment options available and may result in returns lower than those from investments not subject to such considerations.